A modern cashmere brand,

made in Mongolia.

Sara Dugar was founded to bring authentic Mongolian cashmere into modern wardrobes. Every piece is designed in Mongolia, crafted close to the source, and created to move effortlessly through everyday life—from work and travel to quiet moments at home.

Our Story

Sara Dugar was born from a simple belief: luxury should carry meaning.

Founded by a Mongolian woman who grew up with cashmere and later built a career in European luxury fashion, Sara Dugar brings together the authenticity of Mongolia and the refinement of contemporary design.

Growing up, cashmere was never simply a luxury material. It was part of everyday life. Years later, I realised that while Mongolia produces some of the world's finest cashmere, few people know its story—or the people behind it.

I created Sara Dugar to tell that story through thoughtful design, small collections, and pieces made to be worn for years.

Each garment begins in Mongolia, and every piece includes a traceability QR code so customers can better understand what they are wearing. As the brand grows, I hope transparency grows with it—through actions rather than promises.

This is only the beginning.

Thank you for being part of the story.

— Sarantuya Dugar

Our Commitments

Crafted at the source
Designed and made in Mongolia, close to where our cashmere begins.

Traceable by design
Every garment includes a traceability QR code, allowing you to explore its journey—from Mongolia to your wardrobe.

Small collections
We release thoughtful collections instead of chasing constant newness.

Designed to be kept
Pieces created to be worn for years, not just for a season.

A note from Sarantuya

I grew up in Mongolia, where living with less has never meant living with less meaning.

To me, our nomadic heritage isn't a story about the past. It's a reminder that what we choose to carry should be useful, beautiful, and made to last.

That belief inspired Sara Dugar.

I created this brand to share modern Mongolian cashmere through thoughtful design, small collections, and pieces you'll reach for again and again—not because they're trendy, but because they simply belong in your life.

Thank you for being part of the story.

— Sarantuya Dugar

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